Strong Hold Gel | Love Ur Curls® – LUS Brands (US)

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Strong Hold Gel

Strong Hold Gel

Your all day curl companion.

85 Reviews

Regular price$16.50

Sale price$16.50 Regular price~~$22.00~~

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SALE ENDS AUG 11 Achieve unstoppable curls with our Strong Hold Gel. Designed for all-day wear, it locks in definition, minimizes unwanted frizz, and fights humidity—leaving curls glossy, smooth, and sleek with lasting hold and shine.

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Key Ingredients

WILD CHERRY BARK

The Bodyguard. ‘Zips up’ the hair surface to block out humidity and...The Bodyguard. ‘Zips up’ the hair surface to block out humidity and pollution.

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BAMBOO

The Strengthener. Creates a flexible ‘armor’ to prevent breakage while adding a...The Strengthener. Creates a flexible ‘armor’ to prevent breakage while adding a high-gloss finish.

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Styling Essentials Kit

2112 Reviews

Regular price$49.50

Sale price$49.50 Regular price~~$66.00~~

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Style without limits.

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Pairs Well With

Elixir Oil

1350 Reviews

Regular price$29.25

Sale price$29.25 Regular price~~$39.00~~

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Add moisture, softness, and shine to your hair, skin, and nails with this velvety, non-greasy oil. Powered by 7 pure premium oils and Vitamin E.

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Why You'll Love It

Creates a protective cast for long-lasting hold that locks in your natural curl pattern while reducing frizz by up to 92%. Resists 90% humidity for up to 48 hours and layers seamlessly over your styler or leave-in for locked-in moisture and lasting hold.

How ToIngredientsFAQsTips & Tricks

WILD CHERRY BARK

The Bodyguard. ‘Zips up’ the hair surface to block out humidity and...The Bodyguard. ‘Zips up’ the hair surface to block out humidity and pollution.

Learn more

BAMBOO

Learn more

See All Ingredients

Formulated Without

Sulfates

Parabens

Synthetic Dyes

DEA

Mineral Oil

Phthalates

Silicones

Gluten

Glycols

Paraffin

What formula is best for my hair, the Irish Sea Moss Gel or the Strong Hold Gel?

It all depends on what your goals are! Both gels can be used by all curl types and will give you a different look:

Our Irish Sea Moss Gel is considered a "medium hold" and creates a flexible, breathable, non-tacky seal on the hair. It is great for those looking for some extra definition with a movable, touchable hold.

Our Strong Hold Gel is designed for 48-hour wear for definition, frizz reduction, and resistance to humidity. This is the formula you want if hold is an absolute must for your curl goals.

Will I get a cast from the Strong Hold Gel?

Yes, you can expect some level of a cast! How strong that cast feels will depend on a few things:

Your hair's thickness and density.
How much gel you apply.
The products you use underneath.

For example, if you pair this with our Curl Defining Lotion as a base, and apply a generous amount of Strong Hold Gel, most curlies will experience a strong cast. Remember, this temporary cast is designed to lock in your curl pattern while your hair dries-so embrace it at first!

Once your hair is completely dry, you can easily break the cast to reveal soft, bouncy curls that last. Simply "scrunch" using the Elixir Oil or Mender to break the cast. The crunch disappears, but the definition and hold stay.

What is the scent of the formula?

Our Strong Hold Gel has a luminous comfort fragrance that balances freshness and indulgence. Crisp apple, pineapple, and peach shimmer over a heart of jasmine, caramel, and maple. A nourishing milk accord envelops the hair and is silky, never heavy, before melting into creamy vanilla, coconut, sandalwood, and musk. Soft luxury with a modern, nurturing glow.

How to get the best results

Apply to soaking wet hair

The Strong Hold Gel works best on very wet hair. Water helps spread the product evenly and locks in moisture before the cast sets.

Layer for moisture

Because strong-hold gels focus on locking in your style, they pair beautifully with a moisturizing base. Apply the Curl Defining Lotion or your favourite leave-in for hydration, before applying the gel to lock it in.

Work in sections

Apply the gel section by section. This guarantees even coverage and prevents certain areas from being weighed down while others are left frizzy.

Try different styling methods

Praying hands

Smooth the gel down the hair using flat palms to tame frizz and elongate curls.

Rake-and-scrunch

Rake the gel through with your fingers for distribution, then scrunch upward for definition.

Finger-coil

Twirl stubborn strands around your finger with a bit of gel to force definition.

Don't touch while drying

The golden rule. Let hair dry completely. Touching will break the cast prematurely and introduce frizz.

Scrunch out the crunch

Once your hair is 100% dry, gently scrunch to break the gel cast and reveal soft, bouncy, defined curls. Pro tip: Use a few drops of our Elixir Oil to minimize friction and boost shine.

Refresh with water

On days 2 and 3, reactivate the gel simply by spritzing your hair with water and gently scrunching.

How To

Ingredients

WILD CHERRY BARK

The Bodyguard. ‘Zips up’ the hair surface to block out humidity and...The Bodyguard. ‘Zips up’ the hair surface to block out humidity and pollution.

Learn more

BAMBOO

Learn more

See All Ingredients

Formulated Without

Sulfates

Parabens

Synthetic Dyes

DEA

Mineral Oil

Phthalates

Silicones

Gluten

Glycols

Paraffin

FAQs

What formula is best for my hair, the Irish Sea Moss Gel or the Strong Hold Gel?

It all depends on what your goals are! Both gels can be used by all curl types and will give you a different look:

Will I get a cast from the Strong Hold Gel?

Yes, you can expect some level of a cast! How strong that cast feels will depend on a few things:

Your hair's thickness and density.
How much gel you apply.
The products you use underneath.

What is the scent of the formula?

Tips & Tricks

How to get the best results

Apply to soaking wet hair

The Strong Hold Gel works best on very wet hair. Water helps spread the product evenly and locks in moisture before the cast sets.

Layer for moisture

Work in sections

Apply the gel section by section. This guarantees even coverage and prevents certain areas from being weighed down while others are left frizzy.

Try different styling methods

Praying hands

Smooth the gel down the hair using flat palms to tame frizz and elongate curls.

Rake-and-scrunch

Rake the gel through with your fingers for distribution, then scrunch upward for definition.

Finger-coil

Twirl stubborn strands around your finger with a bit of gel to force definition.

Don't touch while drying

The golden rule. Let hair dry completely. Touching will break the cast prematurely and introduce frizz.

Scrunch out the crunch

Refresh with water

On days 2 and 3, reactivate the gel simply by spritzing your hair with water and gently scrunching.

Style & Refresh

Strong Hold Gel

Aqua/Water/Eau, VP/VA Copolymer, Polyquaternium-68, Hydroxyethylcellulose, Sorbitol, Bambusa Vulgaris (Bamboo) Extract, Prunus Serotina (Wild Cherry) Bark Extract, Isopentyldiol, Polyquaternium-11, Glycerin, Cetrimonium Chloride, Citric Acid, Propanediol, Hydroxyacetophenone, Fragrance/Parfum.

4.5

85 Reviews

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