Curl Defining Lotion | Love Ur Curls® – LUS Brands (US)

Country/region

United States | USD $

Image 1 is now available in gallery view

Skip to product information

Open media 1 in modal

Open media 2 in modal

Play video

Open media 3 in modal

Open media 4 in modal

Open media 5 in modal

Open media 6 in modal

Open media 7 in modal

Open media 8 in modal

Open media 9 in modal

Open media 10 in modal

Open media 11 in modal

Open media 12 in modal

Open media 13 in modal

Open media 14 in modal

Open media 15 in modal

Open media 16 in modal

Open media 17 in modal

Open media 18 in modal

Open media 19 in modal

Open media 20 in modal

Open media 21 in modal

- -

See All 7

Curl Defining Lotion

Curl Defining Lotion

Style, hydrate, and define in one easy step.

2173 Reviews

Regular price$16.50

Sale price$16.50 Regular price~~$22.00~~

Save 25%

Pay over time for orders over $35.00 with

Learn more

SALE ENDS AUG 11 If you're looking for natural definition and softness, this multi-tasking styling lotion delivers. Perfect on its own for an everyday style, or can be used as a hydrating base with other products from our line.

Standard8.5 fl. oz.Variant sold out or unavailableLiters33.8 fl. oz.Variant sold out or unavailable

One-time Purchase

$16.50

Subscribe & Save Save 5%

$15.67

Delivered every 30 days. Skip, pause, or cancel anytime.

Delivery every 30 days Delivery every 60 days Delivery every 90 days

Save up to 5% on every shipment

Plus more benefits with Subscribe & Save!

See All

Quantity(0 in cart)

Decrease quantity for Curl Defining LotionIncrease quantity for Curl Defining Lotion

Add to cart

Couldn't load pickup availability

Refresh

Key Ingredients

SHEA BUTTER

A natural ingredient extracted from the nuts of the shea tree. It...A natural ingredient extracted from the nuts of the shea tree. It deeply moisturizes and nourishes curly hair, reducing frizz, and enhancing curl definition.

Learn more

MORINGA OIL

A lightweight, nutrient-rich oil extracted from the seeds of the moringa tree....A lightweight, nutrient-rich oil extracted from the seeds of the moringa tree. It strengthens and moisturizes curls, improving hair health, reducing breakage, and adding shine.

Learn more

REAL CURLS, REAL RESULTS

‹

@ashgabrielle

@curliecolee

@curlygirl.vanessa

@angelaga

@kay_renee

@biggcurlsgabby

@jeicurls

@curly_candace

@conartisan

@ciara_haith

@Allison

›

Bundle and Save

Styling Essentials Kit

2112 Reviews

Regular price$49.50

Sale price$49.50 Regular price~~$66.00~~

Save 25%

Style without limits.

VIEW SET

ADD

Pairs Well With

The Moisture Duo

23 Reviews

Regular price$43.50

Sale price$43.50 Regular price~~$58.00~~

Save 25%

Double the moisture. Endless ways to wear it.

VIEW SET

ADD

Why You'll Love It

Delivers balanced moisture and flexible hold for soft, defined curls while helping repair damage over time. Reduces frizz and keeps curls smooth, bouncy, and healthy.

How ToIngredientsFAQsTips & Tricks

How To Use

For best results, use on freshly washed, detangled wet hair. Section hair. Apply evenly using your fingers or a brush to smooth through. Style as you normally would. Air dry or diffuse.

SHEA BUTTER

Learn more

MORINGA OIL

Learn more

See All Ingredients

Formulated Without

Sulfates

Parabens

Synthetic Dyes

DEA

Mineral Oil

Phthalates

Silicones

Gluten

Glycols

Paraffin

Do I need to use this with the Shampoo and Conditioner?

We highly recommend using our Shampoo & Conditioner with our Curl Defining Lotion for the best results. Our 3-Step System was designed to work together, from cleansing to styling. Using the full routine ensures your hair is properly prepped so your Curl Defining Lotion, or other styling products, can perform at their absolute best.

Will the Curl Defining Lotion weigh down my curls?

No, this formula will not weigh down the hair. It's silicone-free and formulated with hydration-rich shea and moringa to gently detangle while maintaining bounce and volume.

Can you describe the scent?

This formula has our signature scent, which features blends of juicy apple and peach with floral notes of jasmine and lily of the valley, and finishes with warm vanilla, amber, and sandalwood. It’s calming, uplifting, and curl-approved!

Try different styling methods

No touching

To avoid frizz, don't mess with your hair as it's drying!

Less is more

Our products are concentrated, so use less than you normally would!

Water is key

Our formulas are water-activated, so make sure everything is applied to soaking wet hair.

But first, detangle

Make sure your wet hair is smooth before and after applying Step 3. That way, it'll dry soft and shiny.

Patience is everything

Be patient and know that as you continue to use your 3-Step System, your curls will become bouncier, shinier, and more defined over time.

How To

How To Use

Ingredients

SHEA BUTTER

Learn more

MORINGA OIL

Learn more

See All Ingredients

Formulated Without

Sulfates

Parabens

Synthetic Dyes

DEA

Mineral Oil

Phthalates

Silicones

Gluten

Glycols

Paraffin

FAQs

Do I need to use this with the Shampoo and Conditioner?

Will the Curl Defining Lotion weigh down my curls?

Can you describe the scent?

Tips & Tricks

Try different styling methods

No touching

To avoid frizz, don't mess with your hair as it's drying!

Less is more

Our products are concentrated, so use less than you normally would!

Water is key

Our formulas are water-activated, so make sure everything is applied to soaking wet hair.

But first, detangle

Make sure your wet hair is smooth before and after applying Step 3. That way, it'll dry soft and shiny.

Patience is everything

Be patient and know that as you continue to use your 3-Step System, your curls will become bouncier, shinier, and more defined over time.

Iconic 3-Step System

Curl Defining Lotion

Aqua/Water/Eau, Glycerin, Cetyl Alcohol, Butyrospermum Parkii (Shea) Butter, Moringa Oleifera (Moringa) Seed Oil, Cetearyl Alcohol, Polyquaternium-11, Polyquaternium-7, Ceteareth-20, Polyquaternium-4, Corn Starch Modified, Polyquaternium-37, PEG-40 Hydrogenated Castor Oil, Cetrimonium Chloride, Citric Acid, Phenoxyethanol, Ethylhexylglycerin, Fragrance/Parfum.

4.7

2173 Reviews

1849

190

Write A Review

Search reviews

Rating

RatingAll ratings

All ratings

5 stars

4 stars

3 stars

2 stars

1 star

With media

Age

AgeAll

All

Under 18

18-24

25-34

35-44

45-54

55-64

65+

Hair type

Hair typeAll

All

Why Subscribe & Save?

Save up to 5% on every shipment

Enjoy automatic savings on every order.

Free shipping $50+ on subscription orders

Available for US orders.

Skip or pause anytime

Take a break or adjust your schedule.

Easy one-click cancellation

Cancel anytime with just one click.

Surprise gifts + exclusive perks

Subscribers get special treats.

No hidden fees

What you see is what you pay.

Manage subscriptions

Decrease quantity for Curl Defining LotionIncrease quantity for Curl Defining Lotion

Add to cart

Empty bag. Full curl potential.

Find your curl routine

Shop All Best Sellers Shop Valuable Bundles Shop Kids & Baby

Your Cart

(00)

Estimated Total

Taxes, discounts and shipping calculated at checkout.

$0.00

Continue to Checkout

Choosing a selection results in a full page refresh.
Opens in a new window.

✖

Hey curl friend, looks like you're here with us in Canada!

Shop the Canada Store for:

🌎 Faster Shipping

💴 No duties/clearance fees

[SHOP CANADA\ \

Thanks, but let's keep it canadian!

loveurcurls.com

loveurcurls.com is blocked